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The Long Game โ€” by Too Late My Assโ„ข
The Long Game
by Too Late My Assโ„ข
โ—† Limited Beta ยท 10 Spots ยท Founding Member Pricing โ—†

Play free.
Tell us the truth.

We're looking for 10 people over 50 to play free for 30 days โ€” then keep playing at our Founding Member rate.

Five minutes every morning. Move. Mind. Meaning. Real neuroscience. Your second act โ€” built one morning at a time.

Claim your free 30 days โ†’
Beta now open ยท 10 spots ยท then $19/mo locked forever
โ—† DAY 14 ยท STRENGTHEN
Good morning,
Sarah.
CURRENT STREAK
14
โ—† TODAY'S RITUAL
Start Day 14
TAP TO BEGIN โ†’
โ—† THIS WEEK IN YOUR BRAIN
Neural pathways forming. Habits becoming architecture.
DAY 1 ยท SIGNAL
Today's ritual.
STEP 1 โ—† MOVE
5-Min Zone 2 Walk
TAP TO BEGIN โ†’
STEP 2 โ—† MIND
Name 3 Curiosities
STEP 3 โ—† MEANING
What am I building?
Move โ—†Mind โ—†Meaning โ—†30 Days โ—†Longevity โ—†Second Act โ—†Beta ยท 10 Spots โ—†The Long Game โ—†Move โ—†Mind โ—†Meaning โ—†30 Days โ—†Longevity โ—†Second Act โ—†Beta ยท 10 Spots โ—†The Long Game โ—†Move โ—†Mind โ—†Meaning โ—†30 Days โ—†Longevity โ—†Second Act โ—†Beta ยท 10 Spots โ—†The Long Game โ—†

โ—† What is The Long Game?

Five minutes.
Three moves.
Every morning.

The Long Game is a daily ritual app built for people over 50 who are done waiting for the right time. Every morning: one physical move, one brain habit, one reflection. Each backed by neuroscience. Each under two minutes.

01
Move
One physical action

Zone 2 walks. Cold exposure. Breathwork. Paired with the science of why it matters after 50.

02
Mind
One brain habit

Curiosity practices. Cognitive reframes. Your brain is not declining โ€” it's waiting for the right signals.

03
Meaning
One reflection

A single journaling prompt at the identity level. Who are you becoming? Your answers become a body of work.

365
Days of Content
3
Daily Elements
30
Days Free
10
Beta Spots

โ—† The science behind it

โ—† Five minutes of Zone 2 movement triggers mitochondrial biogenesis โ€” your cells grow new energy-producing machinery. Starting Day 1.

โ—† Daily curiosity practices elevate dopamine and prime your prefrontal cortex for hours of sharper thinking and creative output.

โ—† At 21 days, your cortisol awakening response measurably changes. At 30 days, your mitochondria are denser.

โ—† This is not wellness content. It's a structured neurological intervention designed for the physiology of the second act.

โ—† This is for you if...

You know something
is possible.

  • โ†’ You're over 50 and done with the narrative that your best years are behind you
  • โ†’ You've tried "wellness habits" that didn't stick because they felt like more work
  • โ†’ You want science, not slogans โ€” explanations, not cheerleading
  • โ†’ You have five minutes in the morning and a phone
  • โ†’ You're willing to give honest, direct feedback โ€” even if it's critical

โ—† What you get โ€” free for 30 days

Everything.
On us.

365 days of unique daily rituals โ€” Move, Mind, MeaningIncluded
Neuroscience breakdown for every single actionIncluded
Streak tracking with milestone momentsIncluded
Journal with full Body of Work timelineIncluded
Weekly brain science โ€” what's changing in your bodyIncluded
Shareable completion cards for socialIncluded
Private beta WhatsApp group with FayIncluded
30 full days free โ€” then $19/mo locked as a Founding MemberFounding

โ—† How the beta works

Three steps.
That's all.

No surveys. No hourly commitment. Just 5 minutes every morning and honest feedback at the end.

01
Join
Join our private WhatsApp group

After signup you'll get a link to "The Long Game ยท Beta" โ€” a private group with the other 9 testers and Fay directly.

02
Play
Show up for 30 days

Five minutes every morning. Move, Mind, Meaning. You don't need to be perfect โ€” you need to be honest.

03
Tell us
Record a 2-min Loom on Day 30

Your honest take โ€” what worked, what didn't, what you wish existed. That's the whole ask.

You're not a test subject. You're a co-creator.

โ€” The Long Game ยท Beta

The feedback from these 10 people directly shapes what The Long Game becomes before it's released to thousands. No formal survey. No hourly commitment. Just honest, direct feedback from someone who actually lived inside it for a month.

This is the version before it's famous. The people who helped build it will always know they were here first.

โ—† 10 Spots ยท 30 Days Free ยท Then $19/mo Forever

Too late?
My ass.

Thirty days free. Five minutes a morning.
If you stay, you're locked in at $19/mo โ€” forever.

Claim your free 30 days โ†’

Play free for 30 days. Cancel anytime. If you stay, you're locked in at $19/mo โ€” our Founding Member rate โ€” forever.