Open Week · Quarterly · SPARK Subscribers Only
FOR SEVEN DAYS,
THE INNER CIRCLE
IS OPEN.
Free access. No card. No catch. If you've been watching from outside the door, this is the week to walk in and see what's actually happening on the inside. Quarterly only — next round October.
06
–
12
JULY · 2026
Sun – Sat · 7 Days · Full Access
FREE · SPARK Subscribers
★ Founder
FAY CHAPPLE
★ Co-Founder
STACY MAYNARD
★ Here's the Deal
Seven days. Everything.
Then a choice.
Open Week opens the entire Inner Circle to SPARK subscribers for one full week, every quarter. Then the deal at the end is the kind you only get during Open Week — and the rate locks for as long as you stay.
During Open Week
FULL ACCESS · NO CARD
Everything members get — for 7 days. The Masterclass running that month. The active Challenge. Wednesday's Live Office Hours. The full resource library — every masterclass, challenge, lab, and veto workshop from day one. All four bonuses unlocked.
$0
FOR 7 DAYS
No card on file. Nothing to cancel.
At the End of the Week
FIRST MONTH FREE.
ANNUAL LOCKED.
ANNUAL LOCKED.
Want to stay in? Take your first month free, then $539 for the rest of the year. That's $49 saved versus monthly — and the $539 rate locks for as long as you stay subscribed. Never goes up. Open Week is the only time it's offered.
$539
/ YEAR · FIRST MONTH FREE
Save $49 vs. monthly · Rate locked forever
Who This Is For
Three kinds of people
walk in this week.
01
THE LONG WATCHER.
You've been reading SPARK for a year, sometimes longer. You've thought about IC every time the price has come up in your head. You want to see what's actually in there before deciding. This week, you see it.
02
THE FWL GRADUATE.
You attended a First Wednesday Live and it lit something up. You took the $1 trial or thought about it. Open Week is the deeper look — seven days inside the room you got a glimpse of for sixty minutes.
03
THE NEAR-DONE-WITH-IT-ALL.
You're so close to a real move. The case file is half-built. The activation hit. The defaults are wobbling. You need the room — and you need to see whether this is the room. Seven days tells you.
★ The 7 Days · July 6–12
What the week
actually looks like.
Each day, something specific lands. Show up to all of it or just the parts that hit. Replays for everything live.
DAY 1
SUN
06
06
DOORS OPEN
Welcome message from Fay. Resource library unlocks. Members' community access begins.
DAY 2
MON
07
07
THIS MONTH'S MASTERCLASS
The active July Masterclass — Confidence & Presence — drops in your portal. 60–90 min.
DAY 3
TUE
08
08
CHALLENGE DAY 2
If the monthly Challenge is mid-run, you join it. Same daily structure as members.
DAY 4
WED
09
09
LIVE OFFICE HOURS
2pm ET. Fay live. Q&A, hot seats, walkthroughs. You're in the room with members.
DAY 5
THU
10
10
BACKSTAGE DROPS
Weekly Backstage podcast with Fay + Stacy unfiltered — members-only feed access.
DAY 6
FRI
11
11
RESOURCE LIBRARY
Stacy walks you through the full archive — every session ever, organized by need.
DAY 7
SAT
12
12
THE DECISION
Doors close at midnight. The annual offer is live. You decide if this is the room.
★ Who's In The Room
Both founders.
In the room with you.
Inner Circle is run by two people — and during Open Week, you meet both. Fay runs three weeks of training and live sessions. Stacy runs Lab week and the implementation track.
★ Founder · TLMA
FAY CHAPPLE
Strategy & Identity
The truth-teller. The one who says the thing nobody else will. Twenty-five years in global corporate brand building before her own second act. Ex-Godiva. Ex-Unilever. MBA Ivey.
LEADS: Masterclass · Challenge · Veto Workshop · 3 weeks of Office Hours
★ Co-Founder · TLMA
STACY MAYNARD
Build & Implementation
The builder. Marketing leader turned second-act architect. Where Fay handles identity, Stacy handles execution. Bio rewrites, content stacks, the platform architecture you actually use.
LEADS: Implementation Lab · Lab Week Office Hours · PFS Podcast
Open Week Exclusive · Rate Locks Forever
The annual deal —
only during Open Week.
At the end of the week, if you want to stay in — first month free, then $539 for the rest of the year. That's $49 less than monthly billing. And the $539 rate locks in for as long as you stay subscribed.
Inner Circle pricing will go up. The monthly rate, the annual rate. Open Week is the only time the $539 lock is offered. If you stay subscribed, your rate never moves.
First 30 days included free — no charge until August 12
$539 annual rate locks for as long as you stay subscribed
Save $49 vs. monthly billing in year one
All four bonuses included ($110+ value) — yours from day one
Cancel anytime — no contract, no questions
The annual offer is the conversion mechanism — but Open Week stands alone. If $539 isn't the right move, the 7 free days are still yours.
★ Open Week Only
$588 / year
$539
/ YEAR · LOCKED
FIRST MONTH FREE
Save $49 · Rate never goes up
Save My Spot for Open Week →
Annual offer unlocks during Open Week only
From the Inside
What members
said when they walked in.
AGE 54
I joined during Open Week last quarter and have not looked back once. The room is exactly what I'd been looking for the previous decade. Three months later I can't picture my life without it.
SANDRA K.
Former VP · Now founder
AGE 49
I took the annual lock during Open Week. Best $539 I've spent in a decade. The Veto Workshop alone has changed three professional relationships. I would have paid double.
MIRIAM T.
Executive coach in transition
AGE 61
I told myself I'd "just see" during Open Week. By Wednesday I knew. The work is the real deal. I'm two years in and my rate has tripled. Started here.
DENISE R.
Caregiver turned entrepreneur
Questions
The ones you're
actually asking.
Is there really no card required for the 7 days? +
Correct. Email and name only to register. Nothing to cancel. The annual offer happens at the end of the week — you decide then with eyes open. Open Week is free, full stop.
Why only SPARK subscribers? +
SPARK is the warm list. People who've been reading SPARK already know the language, the tone, the worldview — they're ready to actually walk into the room. If you're not subscribed yet, subscribe to SPARK on LinkedIn first and you'll get the Open Week invite automatically.
When does Open Week run? Is this the only one? +
Quarterly cadence. January · April · July · October. The next one after July is October 5–11. If you miss this one, that's the next window.
What if I don't want to commit to a year at the end? +
No problem. You can also join monthly at $49 after Open Week ends. The $539 annual lock is the Open Week-exclusive offer — but it's not the only way to stay. And you can leave anytime regardless. No contracts ever.
Will the $539 rate actually go up? +
Yes. The plan is to raise IC pricing over the next 18 months — both monthly and annual rates. The $539 lock is forever for current annual subscribers. Stay subscribed, your rate never moves. Cancel and rejoin later, you pay the then-current rate.
Can I just see the resource library and bounce? +
Yes. Show up and consume as much or as little as you want. No login tracking, no guilt emails. Open Week is a gift — use it the way that serves you.
July 6–12 · Quarterly Window · Free
SEVEN DAYS.
ALL IN.
You don't need to be ready. You just need to walk in.
The next quarterly window is October.
